How to Go Viral, the Right Way!
Going viral is the holy grail of online marketing. Everybody wants to achieve it, and some companies will stop at nothing in their pursuit of it. Learn how to achieve measures of virality for your content without having to dilute your original message or warp your company’s identity. Follow these five tips to go viral, the right way!
- Engage and gear your posts towards the most influential members of your audience. If you want to go viral, one of the most effective strategies is to pick a member of your target audience who has a very significant social media presence and following, and try to craft content that this person will want to share. Then, perhaps even reach out personally.
- Capture the emotions of your audience first, then appeal to their logic. Ultimately, the decision to share or click has little to do with logic and much to do with whether something is emotionally affecting.
- Start with something immediately grabbing. Put the most exciting and attention-grabbing part of your content at the beginning, for the greatest engagement.
- Make your story and message important. If people agree with the theme and statements you are expressing, they will be much more likely to engage with and share your content.
- Know the difference between shock and surprise, and choose surprise. Shock offends, surprise jolts and entertains. It’s the difference between putting bait on your fishing line and just running an electric charge through the water. Shock will make your audience feel manipulated.
If you can ingrain all the above in your content-writing process, you’ll have everything you need to create the most engaging content for the web. Follow these 5 tips to grow your audience and increase your staffing agency’s online presence. Growing your staffing company is a lot of work, so don’t let the stress of payroll slow you down. Invoice factoring for payroll funding is a good financing options for staffing agencies, especially start-ups.
