20 Content Marketing Ideas for Staffing Agencies

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Content marketing is important. In case your staffing agency is ever out of ideas for it, or if you just need new ones, here are 20 great content marketing ideas:

  1. Make a lip-synced music video of your company doing what it’s good at doing and post it on your favorite social media sites.
  2. Create an animated explanatory video using Powtoon.com.
  3. Use cute animals to show a Buzzfeed-style step-by-step of how you get a project done.
  4. Write tips for other staffing companies.
  5. Write a guide that quantifies tips in the context of current events or pop culture.
  6. Write daily, weekly, or biweekly newsletters.
  7. Give your take on current industry news, and how it could affect your company or others’.
  8. Ask questions and invite readers to answer.
  9. Share existing online content and comment on why it is relevant to your company’s identity.
  10. Do a survey or a quiz. Interactive content is fun!
  11. Interview your clients and post their testimonials online.
  12. On your blog have one guest-post a week from an expert.
  13. Write up your answers to as many frequently-asked questions as you can think of.
  14. Do some myth-busting!
  15. Make and share a picture slideshow from an event you were part of.
  16. Create a Twitter contest and give away prizes.
  17. Inspire with your news and updates; frame every update in the most positive and moving way.
  18. Thank people who share the content you post.
  19. Follow your competitor’s content marketing and borrow and improve on their ideas!
  20. Don’t be afraid to use humor with content that’s also serious.

Take advantage of these 20 great content marketing ideas to rejuvenate your staffing company’s content marketing strategy. Or better yet, use them to get inspired to come up with your own! Once you have your marketing strategy in order, you can get your finances perfected with invoice factoring.